It’s quarterly reporting season in the US and just like clockwork the cloud cuckoo’s are out in force chirping once again about how Microsoft cannot seem to make money out of being online (See TechCrunch’s When Will Microsoft’s Online Bloodbath End? ). We have covered this before (Think: Does Microsoft have a future online?) so I thought it may… [Read more…]
April 29, 2011
Chris Dixon wrote a great post earlier in the week on how in business of innovation there are really only two different types of people. You have either risked everything on the dream and started a company or you haven’t. As my first mentor said a long time ago it is a lonely road being your own… [Read more…]
April 29, 2011
Yesterday I followed the Twitter trail to a breaking story over at Business2Community on Direct Mail vs Email Marketing: The Data Driven Numbers. What I discovered was an article whose simple premise was that because sending out an email is a lot less expensive than printing and postage it is obvious that email is better marketing platform… [Read more…]
April 27, 2011
Just thought I would take another quick look at that fauxionary idea about how Brands should now be operating as media companies and what it means for Brands in an increasingly mobile world. As I have said before Brands always were and always will be in the media business. However the only difference today perhaps is the simple fact this… [Read more…]
April 26, 2011
Funnily enough that post on how Pizza Hut’s online pizza delivery business is the same size as Facebook has been one of the top 10 most popular posts this year. Probably because people Google Pizza Hut Online and get hooked by the headline. Anyway I thought it may be worthwhile taking another quick look at how global brands like… [Read more…]
April 25, 2011
Let’s take a quick look at how the arrival of the iPhone fundamentally changed the Mobile Convergence [MobCon] Value Chain. Here is the original MobCon value chain as it was around the time of the launch of the iPhone. Note: It first appeared in the post Point, click and discover the future of advertising? It was originally created back in the days… [Read more…]
April 22, 2011
The big news story today comes from the Where 2.0 conference where it was announced that if you are using an iPhone or 3-G iPad then Apple is recording your moves. So should you be concerned and has your right to privacy been invaded? In the first instance it is important to understand that Apple… [Read more…]
April 22, 2011
Earlier this month Bradd Libby took another look at the Google Economy in a post entitled “What’s Google’s Value?”. He examined some of Hal Varian’s claims in relation to the amount of sales generated by Google’s search engine and the value of the time it saves users in not having to make a trip to… [Read more…]
April 21, 2011
It has been an interesting day for the adherents of Search Engine Marketing Theory. Over at SEOMoz we have a detailed analysis of the increasing influence of Facebook and Twitter on Google’s Search Ranking. While over at Search Engine Land Danny Sullivan provides an in-depth analysis of Yahoo!’s Search Revenue Disaster. Putting aside the question… [Read more…]
April 19, 2011
Just a read a post over at Suw and Kevin Charman-Anderson blog on the subject of “rethinking the jobs newspapers do“. They close the post by asking the question: It’s time to radically rethink the newspaper as a product. Where would you start? So here are my thoughts for those of you who have missed out… [Read more…]
April 30, 2011
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