Tag Archives: Future of Newspapers
Google Journalism and the race to the bottom
The posting of ”THE AOL WAY” today on Business Insider by Nicholas Carlson provides us with an insight into the highs and lows of online journalism. Here then in the one … Continue reading
The LOng blusTer of the bLOcKed tALe?
ex Capite – From Memory – I think it was Winston Churchill who said the further back you look the more you can see into the future. At least it … Continue reading
Here’s why the fall in print advertising and the growth in online advertising isn’t a zero sum game
The post on how many web sites can the advertising industry support has proven popular since I wrote it back in November and so I thought I would spend a … Continue reading
Does one page per day really make you a heavy user?
The latest quarterly figures from the NAA reveal that America’s online newspapers still only account for roughly 10% of the industry’s revenue in a sector that continues to see overall … Continue reading
Groupon provides more proof that you don’t need content to fuel your online business model
The speculation surrounding Google’s acquisition of Groupon – the daily deal company - provides further evidence – if any more was needed – that successful online advertising business models no longer need to … Continue reading
Why you don’t need a Pay Wall to improve your Newspaper’s ARPU
While all the interest in News Corp. this month is focused on the Times Paywall and the new iPad Newspaper App Fairfax Media is quietly reporting that it now operates … Continue reading
The new science of journalism
Here’s an interesting follow-up to my posts on the new science of advertising. The Guardian has published a piece reporting that the inventor of the world-wide web now says reporters … Continue reading
The Daily Deja Vu?
The reports over the weekend that Rupert Murdoch’s News Corp. is investing considerable sums on R&D for a new iPad “newspaper” allows me the opportunity to revisit an old favourite. But before … Continue reading
